Can Apple’s AI Pivot Save the iPhone?

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Apple recently announced the new iPhone model, presenting it as the AI phone. But, could this pivot to artificial intelligence actually convince users to upgrade or switch to iPhone?

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1 - https://www.ft.com/content/670662aa-2dd8-4586-bb76-bc0757fce571
2 - https://www.ft.com/content/74f7e284-c047-4cc4-9b7a-408d40611bfa?segmentid=c6bc4c92-a175-c936-88fb-4dfe4ffadce7
3 - https://www.bloomberg.com/news/articles/2024-04-15/apple-s-iphone-shipments-plunge-10-as-android-rivals-rise
4 - https://www.reuters.com/technology/apples-china-iphone-sales-plunge-24-first-six-weeks-2024-report-says-2024-03-05/
5 - https://www.reuters.com/technology/apples-may-smartphone-shipments-china-up-396-yy-data-shows-2024-06-28/
6 - https://www.ft.com/content/d5a80891-b27d-4110-90c9-561b7836f11b?segmentid=c6bc4c92-a175-c936-88fb-4dfe4ffadce7
7 - https://who13.com/news/new-iphone-16-will-have-2-more-buttons-heres-what-they-do/
8 - https://www.ft.com/content/ef87d125-fabb-46d2-b8ce-ab8cab00a20d
9 - https://markets.ft.com/data/announce/detail?dockey=600-202409091436BIZWIRE_USPRX____20240909_BW751170-1
10 - https://www.businesswire.com/news/home/20240909751170/en/
11 - https://www.axios.com/2024/09/10/apple-intelligence-ai-rollout-iphone-16-upgrade-cycle
12 - https://www.ft.com/content/360751cb-7a22-48e0-9b00-6a30ff41dcfe
13 - https://www.bloomberg.com/news/newsletters/2024-09-08/apple-event-staggered-ai-rollout-and-same-iphone-design-means-no-super-cycle-m0tkgzqg

00:00 - Introduction
00:51 - Apple's iPhone Crisis Explained
03:33 - What's in the iPhone 16?
07:53 - Sponsored Content